The UP International Trade Show in Greater Noida recorded business agreements worth ₹5,500 crore and 3,765 signed memorandums of understanding in its first four days, according to cumulative figures reported up to September 28. The five-day event at India Expo Centre and Mart is scheduled to conclude on September 29.
The agreements, valued at about $574 million, were accompanied by business enquiries worth ₹12,500 crore from domestic and international buyers and companies. Since the final day of the show was yet to be completed when the figures were reported, the totals could increase further.
The event also recorded 35,387 business-to-business meetings by September 28. Of these, 11,887 were held under the Reverse Buyers-Sellers Meet for international buyers, while 23,500 meetings took place in the main exhibition area between domestic and overseas buyers.
Suvidha Shah, additional director general of the Federation of Indian Export Organisations, provided the meeting figures cited in the report. The interactions brought Uttar Pradesh-based entrepreneurs, manufacturers and exporters into direct contact with buyers seeking products across multiple sectors.
The trade show includes enterprises from the micro, small and medium enterprises sector, the One District One Product programme, handloom and handicrafts, agriculture, food processing and modern manufacturing. The organisers have positioned the event as a platform linking the state’s products and production capacity with wider domestic and international markets.
The scale of visitor participation has also been significant. Official cumulative figures cited in the report showed total footfall of 5,48,881 by September 28. This included 1,56,523 business buyers and 3,92,358 general visitors. The visitor and buyer numbers kept activity high across the exhibition halls at the India Expo Centre and Mart in Greater Noida.
The fourth edition was inaugurated on September 25 by Union Home Minister Amit Shah and Uttar Pradesh Chief Minister Yogi Adityanath. It is being conducted in line with the state government’s stated ‘local to global’ approach, with emphasis on connecting local products, industrial capacity and entrepreneurship to international markets.
For Greater Noida, the event places the India Expo Centre and Mart at the centre of a large-scale commercial gathering involving manufacturers, exporters, buyers and visitors. The figures also show how exhibition infrastructure can function as a meeting point between smaller enterprises and larger domestic and overseas markets, although the reported agreements and enquiries will need to be followed through after the event.
The trade show is due to close on September 29. The final-day programme is expected to determine the concluding figures for agreements, business enquiries, B2B meetings and total footfall.
