Thane | September 11, 2026
Thane’s hoarding regulations have come under scrutiny after Congress leader Vikrant Chavan alleged that around 90% of advertising hoardings in the city violate state rules on height and size. The demand follows a written response from the Thane Municipal Corporation’s advertising department outlining the limits prescribed under Maharashtra’s 2022 rules for sky signs and displayed advertisements.
According to the municipal response, advertising hoardings may be permitted up to a standard size of 40 feet by 30 feet. The rules also state that the maximum height of a hoarding should not exceed 40 feet from the level of the adjoining road. Hoardings larger or taller than these limits cannot be permitted under the provisions cited in the response.
The information was provided by Deputy Municipal Commissioner Jitendra Nikam to NCP (Sharad Pawar) corporator Marziya Pathan, who had sought details from the civic administration about the rules governing hoardings in the municipal area. The response brought the prescribed dimensions and height limit into focus amid concerns over the scale of advertising structures across Thane.
Chavan, a former Congress city president, cited the municipal department’s response while alleging that approximately 90% of the city’s hoardings have been erected in violation of the rules. He alleged that several structures are taller than 40 feet and that many exceed the permitted 40-by-30-foot size. The 90% figure is a political claim and was not independently quantified in the municipal response described in the report.
The allegations could affect advertising companies and property owners operating hoardings within Thane Municipal Corporation limits. Any enforcement action would require the civic administration to identify structures that do not comply with the prescribed height and dimensions and determine whether they have valid permissions under the applicable rules.
Chavan has demanded action against hoardings that breach the regulations and warned that Congress workers would begin a hunger strike if the civic administration does not act within one month. The municipal department’s response, as reported, sets out the regulatory limits but does not specify the number of permitted hoardings, the number alleged to be unauthorised or any enforcement schedule.
The next stated milestone is the one-month deadline issued by Chavan for action by the civic administration. No separate enforcement timetable from the Thane Municipal Corporation was included in the report.
