The India-US Trade Facilitation Portal has attracted around 3,500 registrations within months of its launch, Commerce and Industry Minister Piyush Goyal said, highlighting the platform’s early push to connect Indian exporters with buyers in the United States.
Goyal shared the figure in a post on X and described the response as encouraging. He said the portal was creating opportunities for businesses in both countries to establish partnerships and expand their presence in international markets.
“Trust. Trade. Opportunities. This Trade Facilitation Portal is a landmark initiative seamlessly connecting businesses on both sides,” Goyal said.
The portal is a digital business-to-business marketplace launched by the Consulate General of India in New York, in collaboration with other Indian consulates in the United States and the Indian Embassy in Washington DC. It is designed to provide a common digital space where Indian exporters can showcase products, identify potential partners and explore commercial opportunities with US buyers.
The platform includes category-wise product listings, search tools and personalised dashboards. These features are intended to help users track business leads, monitor trade activity and assess engagement on the portal. It also hosts virtual exhibitions and curated product showcases, enabling exporters to reach potential buyers without relying solely on physical trade events.
The initiative is particularly aimed at smaller Indian enterprises and first-time exporters seeking access to international customers. For these businesses, a digital marketplace can bring product discovery, buyer identification and initial business engagement into one platform. The source report did not provide a sector-wise breakdown of registrations or indicate how many registrations had resulted in completed transactions.
Goyal said the portal would open new opportunities for Indian businesses, particularly micro, small and medium enterprises and first-time exporters, to forge partnerships, explore new markets and expand their global reach.
The registration figure comes as India seeks to strengthen business-to-business engagement with the United States and widen export opportunities for smaller enterprises. The portal’s initial response indicates interest from businesses, but further information will be needed to assess the number of active users, verified buyers, leads generated and commercial agreements facilitated through the platform.
The Consulate General of India in New York, the participating Indian consulates and the Indian Embassy in Washington DC are responsible for the initiative’s institutional coordination. The portal’s next stage will depend on how effectively its digital listings, dashboards, virtual exhibitions and product showcases translate registrations into sustained exporter-buyer engagement.
