Hyderabad has added another global technology investment to its expanding innovation ecosystem, with data collaboration platform provider LiveRamp establishing a new office that will support artificial intelligence, engineering and product development while creating more than 100 skilled jobs over the next year. The expansion reinforces the city’s position as one of India’s leading destinations for global capability centres (GCCs) and knowledge-based employment.
The new facility, located in HITEC City, forms part of the company’s long-term growth strategy in India and will serve as a strategic centre for engineering, data science, artificial intelligence, product development, business technology, finance and customer support functions serving both domestic and international operations. The investment comes as multinational technology firms continue to expand their presence in Hyderabad, attracted by the city’s mature digital infrastructure, established technology clusters, research institutions and growing pool of engineering talent. Industry analysts note that Hyderabad has steadily emerged as a preferred location for companies building AI capabilities, enterprise software solutions and global product development teams. According to the company, the Hyderabad centre will complement its global operations while supporting innovation in AI-enabled marketing technologies and data collaboration platforms. Recruitment will primarily focus on engineering and product-related roles, with internship programmes also planned to strengthen industry-academia collaboration and expand the local technology talent pipeline.
Experts tracking India’s GCC sector observe that the nature of investments is also evolving. Earlier centres were largely focused on back-office operations, whereas recent expansions increasingly involve high-value functions such as artificial intelligence, cybersecurity, cloud engineering, product design and advanced analytics. This shift contributes to higher-skilled employment while strengthening India’s role in global research and innovation networks. The Hyderabad office becomes LiveRamp’s latest international location and adds to the city’s growing concentration of multinational technology companies operating research, engineering and digital transformation centres. Urban economists suggest that such investments generate broader economic benefits by increasing demand for commercial real estate, urban transport, hospitality services and specialised professional support industries. Hyderabad’s technology corridor has witnessed sustained growth over the past decade, supported by investments in physical infrastructure, connectivity and digital ecosystems. As competition among Indian cities intensifies to attract global technology firms, continued investments in talent development, sustainable urban infrastructure and quality of life are expected to remain key factors influencing future corporate expansion.
The latest investment highlights Hyderabad’s continued evolution from an information technology outsourcing destination to a centre for innovation-led digital businesses. As AI adoption accelerates across industries, expansions by firms such as LiveRamp are likely to strengthen the city’s role in India’s digital economy while creating opportunities for skilled professionals and reinforcing long-term economic resilience.
