Pune-based VizTech firm Qubit is making waves in the real estate sector with its innovative 3D visualisation tool, Navigo. Since its inception in October 2023, Navigo has facilitated a remarkable Rs 510 crores in real estate transactions, with ambitious projections of surpassing Rs 5000 crores by the end of next year. After its significant success in the Pune region, Qubit is poised to expand its reach to Pan-India and the UAE, aiming to set a new benchmark in global real estate sales.
Navigo, leveraging three decades of industry expertise, offers advanced 3D visualisation and real-time analytics that transcend the limitations of traditional static marketing materials. Unlike conventional brochures, Navigo provides interactive 360-degree views, high-fidelity geospatial mapping, and customisable perspectives. This technology enables potential buyers to explore properties with precision, view real-time updates on available, sold, and reserved units, and take virtual cross-sections of apartments. According to the Founder Director of Qubit, “Navigo has redefined the real estate experience by integrating cutting-edge technology, visualisation, and augmented reality. In just nine months, we have utilised Navigo to sell 350,000 sq. ft. of property, with an average engagement time of 30 minutes per family. The success in Pune has been exceptional, and we are on track to achieve Rs 5000 crores in sales for the 2024-2025 fiscal year.”
Industry experts echo this sentiment. A spokesperson from GA Design Consultants LLP praised Navigo’s ability to create immersive 3D models of real estate projects, facilitating faster design decisions and better customer alignment. “Navigo’s real-time customisation capabilities have revolutionised the design and architecture sectors, providing a comprehensive and engaging view that significantly enhances client interactions.” Navigo’s integration into the Indian real estate market aligns with the sector’s rapid growth, projected to reach US$ 1 trillion by 2030. With a current turnover of Rs 10 crores, Qubit is also exploring advancements in augmented reality (AR) and virtual reality (VR), further solidifying its position as a leader in real estate technology.
