Gurugram-based real estate developer Signature Global has announced a major investment of Rs 4,800 crore to develop a luxury residential project on Dwarka Expressway, signalling its intent to strengthen its presence in the premium housing segment amid rising consumer demand. The 13.56-acre development, named Sarvam at DXP Estate, will comprise 1,798 high-end apartments and is scheduled for completion by 2032.
According to industry insiders, the launch reflects a broader trend of consolidation in Gurugram’s luxury residential market, where developers are increasingly targeting high-income buyers as affordable housing segments see limited uptake. In the first phase, Signature Global has put 50 per cent of the units on sale, priced between Rs 3-4 crore per apartment, aimed at investors and HNIs seeking integrated urban living. “The total investment in this development underscores our commitment to delivering sustainable and wellness-oriented communities,” said Pradeep Aggarwal, Founder and Chairman of Signature Global. “We are prioritising energy efficiency, health-focused amenities, and operational sustainability from the outset.” The project is set to achieve Indian Green Building Council (IGBC) Platinum certification, highlighting a focus on resource efficiency and climate-responsive design. Sarvam will feature lifestyle and wellness partnerships, including the Michael Phelps Swimming Academy, alongside green open spaces, fitness zones, and sustainable water and energy infrastructure. “Projects like Sarvam are designed not only for luxury but also for long-term liveability, ensuring lower running costs and healthier environments,” an industry expert observed.
Signature Global intends to fund the project largely through internal accruals, including customer advances. Earlier this year, the firm raised Rs 875 crore via non-convertible debentures (NCDs) with support from the International Finance Corporation (IFC) for mid-income housing projects and debt refinancing. The company has delivered approximately 16 million sq ft across multiple cities, establishing itself as one of India’s top five listed real estate firms by sales bookings. While the company reported a 21 per cent decline in sales bookings to Rs 4,650 crore in April-September 2025-26, compared to Rs 5,900 crore in the previous year, Aggarwal expressed confidence in achieving its annual target of Rs 12,500 crore. Analysts suggest that this expansion into premium housing aligns with growing demand for sustainable, amenity-rich communities in Gurugram, particularly along emerging corridors like Dwarka Expressway.
The project reflects a subtle shift in India’s urban real estate market, where sustainability, wellness, and long-term operational efficiency are becoming central to luxury developments, signalling a convergence of profitability with environmental and social responsibility.
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