Bengaluru Koche Bets On Efficient Chimney Technology
Koche, a Bengaluru-based home appliance company, is seeking to carve a distinct position in India’s competitive kitchen appliance market by focusing exclusively on energy-efficient chimney systems powered by brushless direct current (BLDC) motors. The move reflects changing priorities in urban housing, where compact layouts, rising energy costs and indoor air quality concerns are reshaping how Indian kitchens are designed and equipped.
Kitchen chimneys, once treated as secondary fixtures, are increasingly viewed as essential infrastructure in modern homes — particularly in open-plan apartments where cooking fumes easily spread into living areas. Urban housing experts note that this shift is tied to denser city living and heightened awareness of indoor pollution, especially in metros already struggling with poor ambient air quality.Koche’s strategy centres on BLDC chimney technology, which consumes significantly less electricity than conventional alternating current motors while operating at lower noise levels and offering longer service life. Appliance analysts say this technological pivot mirrors broader changes across India’s residential appliance sector, where efficiency and durability are becoming key decision factors alongside aesthetics.
The company’s current portfolio spans kitchen chimneys, hobs and cooktops, with plans to expand into adjacent categories such as water heaters. Industry observers view this as a measured attempt to build an integrated kitchen ecosystem rather than compete solely on individual products — a model increasingly favoured in urban real estate developments targeting mid-income and premium buyers.BLDC motors are not entirely new to the Indian appliance market, but their growing adoption signals a maturing consumer base. Competing manufacturers have begun introducing BLDC-enabled chimneys across multiple price bands, often paired with filterless designs, higher suction capacity and digital controls. What distinguishes Koche’s approach, analysts say, is its decision to align the entire chimney lineup around a single motor technology rather than offering it as a premium add-on.
The implications extend beyond consumer choice. Urban planners and sustainability specialists point out that household-level efficiency gains, when scaled across high-density cities, can reduce cumulative electricity demand and support broader climate-resilience goals. Improved ventilation also contributes to healthier indoor environments, particularly for women, elderly residents and children who spend more time indoors.Koche’s distribution strategy combines online retail with physical experience centres in cities such as Bengaluru and Hyderabad. Market watchers note that this hybrid approach is becoming critical as buyers increasingly want to evaluate noise levels, build quality and ease of maintenance before investing in appliances.
However, experts caution that long-term success will depend on after-sales service, spare-part availability and performance consistency — areas where newer brands often face scrutiny. As Indian cities continue to densify and housing design evolves, companies that balance energy efficiency with reliability and service depth are likely to shape the future of urban kitchens.
