AirAsia to Restart Europe Flights, Launch Gulf Transit Hub 2025
Low-cost carrier AirAsia is set to expand its international footprint by launching a new Gulf hub and resuming long-haul operations to Europe in 2025, including the revival of flights to London Gatwick. The move marks a strategic shift in the airline’s post-pandemic revival, signalling its intent to tap into global transit markets with a multi-stop route model.
The Gulf hub, though not officially confirmed, is expected to serve as a central connector between Southeast Asia and Europe, positioning AirAsia to compete more aggressively on intercontinental routes. Talks with regional airport authorities were held at the recent Paris Air Show, suggesting growing momentum behind the plan. The Malaysian airline’s renewed focus on Middle East connectivity includes recently launched routes from Kuala Lumpur to Riyadh, Dammam, and expanded service to Jeddah. This regional consolidation is part of AirAsia’s broader aim to become a cost-effective transit option for Asia-Europe travel, especially as traditional full-service carriers rethink operations amid geopolitical uncertainties and high operating costs.The strategy also marks a shift from AirAsia’s previous point-to-point model toward a more sustainable “multi-hop” framework.
By leveraging stopovers in the Gulf, the airline seeks to optimise fleet efficiency and capture a greater share of transfer passengers. Currently, around 8% of AirAsia travellers connect via its network—a figure the airline expects to rise significantly with its expanded footprint. AirAsia’s renewed interest in Europe comes despite lingering challenges in global aviation, including volatile fuel prices and airspace restrictions due to ongoing geopolitical tensions. However, company leadership remains confident in the market’s long-term potential, especially with growing demand for affordable international travel across Asia and Europe. The carrier’s return to Europe, particularly London, reflects not only its growth ambition but also changing passenger expectations for low-cost connectivity across continents.
With infrastructure partnerships in the Gulf and network upgrades underway, AirAsia aims to offer an alternative route map for travellers seeking affordable intercontinental options.Analysts say the move could reshape budget air travel in the Asia–Europe corridor, traditionally dominated by legacy airlines and Gulf mega-hubs. By focusing on underserved routes and price-sensitive flyers, AirAsia is betting on a leaner, more flexible model that aligns with post-COVID travel demand and shifting global mobility trends.
