Shapoorji Pallonji Real Estate has entered India’s fast-evolving plotted housing segment with the launch of a large-format residential project in Pune, marking a strategic shift in its development approach amid changing homebuyer preferences and infrastructure-led urban expansion.
The newly announced project spans over 100 acres near the upcoming Purandar International Airport and will offer nearly 500 residential plots. With an estimated revenue potential of about Rs 600 crore, the development signals growing confidence among institutional developers in low-density housing formats located beyond traditional city cores. Industry experts say the move reflects a broader recalibration within Indian real estate, where demand is increasingly shaped by lifestyle flexibility, ownership autonomy, and long-term value creation. Plotted housing, once considered niche, has gained momentum as buyers seek larger land parcels, better environmental quality, and the ability to build homes over time rather than purchasing fully constructed apartments. The Pune region, in particular, has emerged as a testing ground for such formats. Planned infrastructure projects, including airport connectivity, highway upgrades, and logistics corridors, are reshaping growth patterns across the city’s southern and eastern belts. According to urban planners, these developments are encouraging decentralised urbanisation while easing pressure on dense inner-city neighbourhoods. A senior real estate consultant noted that plotted developments can support more sustainable city expansion if backed by proper planning, infrastructure provisioning, and public transport integration. “When executed responsibly, such projects reduce congestion, improve liveability, and allow for more inclusive neighbourhood design,” the expert said.
The project offers plot sizes ranging from approximately 2,000 to 6,000 square feet, targeting both end users and long-term investors. Developers believe this flexibility will appeal to multi-generational families and buyers seeking second homes or retirement-oriented living options, particularly as work-from-anywhere models gain traction. Shapoorji Pallonji Real Estate’s entry into plotted housing complements its existing group housing portfolio across India’s major property markets. Analysts view the diversification as a hedge against cyclical apartment demand while expanding the company’s customer base. From an urban development perspective, such projects highlight the need for balanced planning frameworks that align private investment with public infrastructure, climate resilience, and social equity. As cities like Pune continue to grow outward, policymakers face the challenge of ensuring that new residential corridors remain accessible, resource-efficient, and inclusive.
The plotted housing push underscores a broader shift in how Indian cities are being built away from singular high-density models and towards more varied, adaptive urban forms that respond to evolving demographic and environmental realities.
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